BESTON BRAND
This innovative project is driven by a mission to revolutionize the textile industry through the seamless integration of fashion and technology. The focus is on developing high-quality products that combine advanced technology with certified recycled materials and timeless, sustainable designs.
The journey began with the introduction of carbon fiber heating technology, offering a breakthrough in wearable tech. This was followed by the creation of personalized QR codes, enabling users to carry essential information in a secure, digital format. Now, the project is entering a new phase with the launch of a cutting-edge line of accessories featuring fingerprint recognition technology.
What’s next? Inspired by Steve Jobs' belief that "innovation distinguishes between a leader and a follower," this project aims to continue leading the way in fashion-tech innovation, shaping the future of the industry with every new release.
SERVICES
Brand identity, Brand development and maintenance, Social media content, Selling strategy, Shooting production, Art direction